{"id":1405,"date":"2018-12-23T18:12:19","date_gmt":"2018-12-23T18:12:19","guid":{"rendered":"http:\/\/hotricemedia.com\/mhi-china\/?post_type=portfolio&#038;p=1405"},"modified":"2019-01-14T22:40:30","modified_gmt":"2019-01-14T22:40:30","slug":"hangzhou-tourism-board","status":"publish","type":"portfolio","link":"http:\/\/mhichina.com\/en\/portfolio-item\/hangzhou-tourism-board\/","title":{"rendered":"Hangzhou Tourism Board"},"content":{"rendered":"<div id='av_section_1'  class='avia-section main_color avia-section-default avia-no-border-styling  av-section-color-overlay-active avia-bg-style-scroll  avia-builder-el-0  el_before_av_section  avia-builder-el-first   av-minimum-height av-minimum-height-100  container_wrap fullsize' style='background-repeat: no-repeat; background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hangzhou-header.jpg);background-attachment: scroll; background-position: center center;  '  data-section-bg-repeat='no-repeat' data-av_minimum_height_pc='100'><div class='av-section-color-overlay-wrap'><div class='av-section-color-overlay' style='opacity: 0.5; background-color: #000000; '><\/div><a href='#next-section' title='' class='scroll-down-link  av-custom-scroll-down-color' style='color: #fafafa;' aria-hidden='true' data-av_icon='\ue877' data-av_iconfont='entypo-fontello'><\/a><div class='container' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<section class=\"av_textblock_section  av-small-hide av-mini-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#fafafa; '  itemprop=\"text\" ><h1><\/h1>\n<h1><\/h1>\n<h1 style=\"font-size: 150px; font-weight: 100; text-align: center;\">HANGZHOU<\/h1>\n<h1 style=\"font-weight: 100; text-align: center;\">BROADCAST ADVERTISING CAMPAIGN, BBC<\/h1>\n<\/div><\/section>\n<section class=\"av_textblock_section  av-desktop-hide av-medium-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#fafafa; '  itemprop=\"text\" ><h1 style=\"font-size: 40px; font-weight: 200; text-align: center;\">HANGZHOU<\/h1>\n<h3 style=\"font-weight: 200; text-align: center;\">BROADCAST ADVERTISING CAMPAIGN, BBC<\/h3>\n<\/div><\/section>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='av_section_2'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-3  el_after_av_section  el_before_av_section   av-small-hide av-mini-hide av-minimum-height av-minimum-height-100  container_wrap fullsize' style=' '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_half  no_margin flex_column_table_cell av-equal-height-column av-align-middle first  avia-builder-el-4  el_before_av_one_fourth  avia-builder-el-first  \" style='background: #f5f4e0; padding:40px 80px 40px 40px ; background-color:#f5f4e0; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:25px; '  itemprop=\"text\" ><h3 style=\"font-weight: 100; font-size: 25px;\">Home to Alibaba, Hangzhou is a leading technology and educational centre in China. Boasting stunning scenery, landmarks and history it is also one of the most popular domestic tourism destinations. However, it is less well known internationally. The Hangzhou Tourism Board wanted to change this perception and boost visitor numbers.<\/h3>\n<\/div><\/section><\/div><div class=\"flex_column av_one_fourth  avia-full-stretch no_margin flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding   avia-builder-el-6  el_after_av_one_half  el_before_av_one_fourth  \" style='background:url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hangzhou1-772x1030.jpg) center center no-repeat  #231f20; box-shadow: 0 0 10px 0 #231f20; -webkit-transform: scale(1.3); -ms-transform: scale(1.3); transform: scale(1.3); z-index: 4;background-color:#231f20; border-radius:0px; '><\/div><div class=\"flex_column av_one_fourth  avia-full-stretch no_margin flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding   avia-builder-el-7  el_after_av_one_fourth  avia-builder-el-last  \" style='background:url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hangzhou2-687x1030.jpg) center center no-repeat ; border-radius:0px; '><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-8  el_after_av_section  el_before_av_section   av-desktop-hide av-medium-hide av-minimum-height av-minimum-height-100  container_wrap fullsize' style=' '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_full  no_margin flex_column_table_cell av-equal-height-column av-align-middle first  avia-builder-el-9  avia-builder-el-no-sibling  \" style='background: #f5f4e0; padding:40px 40px 40px 40px ; background-color:#f5f4e0; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:25px; '  itemprop=\"text\" ><h3 style=\"font-weight: 100; font-size: 25px;\">Home to Alibaba, Hangzhou is a leading technology and educational centre in China. Boasting stunning scenery, landmarks and history it is also one of the most popular domestic tourism destinations. However, it is less well known internationally. The Hangzhou Tourism Board wanted to change this perception and boost visitor numbers.<\/h3>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_4'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-11  el_after_av_section  el_before_av_section   av-minimum-height av-minimum-height-100  container_wrap fullsize' style=' '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<section class=\"av_textblock_section  av-small-hide av-mini-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h1 style=\"font-weight: 100; text-align: center;\">To coincide with the 2016 G20 Summit in Hangzhou, the regional tourism authority wanted to maximise global exposure.<\/h1>\n<\/div><\/section>\n<section class=\"av_textblock_section  av-desktop-hide av-medium-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h3 style=\"font-weight: 200; text-align: center;\">To coincide with the 2016 G20 Summit in Hangzhou, the regional tourism authority wanted to maximise global exposure.<\/h3>\n<\/div><\/section>\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-14  el_after_av_section  el_before_av_section   av-minimum-height av-minimum-height-100  container_wrap fullsize' style=' '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<section class=\"av_textblock_section  av-small-hide av-mini-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h1 style=\"font-weight: 100; text-align: center;\">We helped them achieve that with a media strategy that featured animated video artwork in a global campaign carried on BBC World News. Take a look.<\/h1>\n<\/div><\/section>\n<section class=\"av_textblock_section  av-desktop-hide av-medium-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h3 style=\"font-weight: 200; text-align: center;\">We helped them achieve that with a media strategy that featured animated video artwork in a global campaign carried on BBC World News. Take a look.<\/h3>\n<\/div><\/section>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_6'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-17  el_after_av_section  el_before_av_video   av-small-hide av-mini-hide av-minimum-height av-minimum-height-100  av-section-with-video-bg container_wrap fullsize' style=' '   data-av_minimum_height_pc='100' data-section-video-ratio='16:9'><div   data-size='featured'  data-lightbox_size='large'  data-animation='slide'  data-conditional_play=''  data-ids=''  data-video_counter='1'  data-autoplay='false'  data-bg_slider='false'  data-slide_height=''  data-handle=''  data-interval='5'  data-class=' av-section-video-bg'  data-el_id=''  data-css_id=''  data-scroll_down=''  data-control_layout=''  data-custom_markup=''  data-perma_caption=''  data-autoplay_stopper=''  data-image_attachment=''  data-min_height='0px'  data-lazy_loading='disabled'  data-default-height='28.666666666667'  class='avia-slideshow avia-slideshow-1  av-default-height-applied avia-slideshow-featured   av-section-video-bg avia-slide-slider '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><ul class='avia-slideshow-inner ' style='padding-bottom: 28.666666666667%;' ><li  data-controls='disabled' data-mute='aviaTBaviaTBvideo_mute' data-loop='1' data-disable-autoplay=''  data-video-ratio='3.4883720930233' class=' av-video-slide  av-video-service-html5  av-hide-video-controls av-mute-video av-loop-video av-single-slide slide-1 ' ><div data-rel='slideshow-1' class='avia-slide-wrap '   ><div class='av-click-overlay'><\/div><video class='avia_video'  autoplay loop preload=\"metadata\" muted  id='player_1405_1838354048_1808857021'><source src=\"http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hangzhou-bbc.mp4\" type=\"video\/mp4\" \/><\/video><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><\/li><\/ul><\/div><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_6'  class='main_color av_default_container_wrap container_wrap fullsize' style=' '  ><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<div  class='avia-video avia-video-16-9 avia-video-html5   av-desktop-hide av-medium-hide'   itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hangzhou-bbc.mp4' ><video class='avia_video'    preload=\"auto\"  controls id='player_1405_568695982_1974736424'><source src=\"http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hangzhou-bbc.mp4\" type=\"video\/mp4\" \/><\/video><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_7'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-19  el_after_av_video  el_before_av_layout_row   av-minimum-height av-minimum-height-100  container_wrap fullsize' style=' '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<section class=\"av_textblock_section  av-small-hide av-mini-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h1 style=\"font-weight: 100; text-align: center;\">Our campaign was lighthearted and showed the city in a fun way. This helped it engage with viewers and left them wanting more information.<\/h1>\n<\/div><\/section>\n<section class=\"av_textblock_section  av-desktop-hide av-medium-hide\"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h3 style=\"font-weight: 200; text-align: center;\">Our campaign was lighthearted and showed the city in a fun way. This helped it engage with viewers and left them wanting more information.<\/h3>\n<\/div><\/section>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av-layout-grid-1'  class='av-layout-grid-container entry-content-wrapper main_color av-flex-cells     avia-builder-el-22  el_after_av_section  el_before_av_section  av-cell-min-height av-cell-min-height-100 submenu-not-first container_wrap fullsize' style=' '   data-av_minimum_height_pc='100'>\n<div class=\"flex_cell no_margin av_one_half  avia-builder-el-23  el_before_av_cell_one_half  avia-builder-el-first   \"  style='background:url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hangzhou-west-lake-1030x687.jpg) center center no-repeat scroll; vertical-align:middle; padding:00px; ' ><div class='flex_cell_inner' ><\/div><\/div><div class=\"flex_cell no_margin av_one_half  avia-builder-el-24  el_after_av_cell_one_half  avia-builder-el-last   \"  style='background: #f5f4e0; vertical-align:middle; padding:30px; background-color:#f5f4e0; ' ><div class='flex_cell_inner' ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:25px; '  itemprop=\"text\" ><h1 style=\"font-weight: 100;\">RESULTS<\/h1>\n<\/div><\/section><br \/>\n<div  style='height:30px' class='hr hr-invisible   avia-builder-el-26  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:25px; '  itemprop=\"text\" ><h3 style=\"font-weight: 100; font-size: 25px;\">By winning the right to host the G20 meeting, Hangzhou had achieved huge recognition on the world stage. From this, there was an opportunity to leave a lasting impact on the city\u2019s tourism industry.<\/h3>\n<\/div><\/section><br \/>\n<div  style='height:30px' class='hr hr-invisible   avia-builder-el-28  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:25px; '  itemprop=\"text\" ><h3 style=\"font-weight: 100; font-size: 25px;\">With our campaign, we were able to help Hangzhou reach the right demographics, in the right destinations. But crucially, we were able to reach them at the right time as well.<\/h3>\n<\/div><\/section><br \/>\n<div  style='height:30px' class='hr hr-invisible   avia-builder-el-30  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '  style='font-size:25px; '  itemprop=\"text\" ><h3 style=\"font-weight: 100; font-size: 25px;\">Hangzhou experienced a surge in international tourism following the G20 summit and our campaign strategy and implementation helped boost the numbers.<\/h3>\n<\/div><\/section><\/p>\n<\/div><\/div>\n<\/div>\n<div id='av_section_8'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-32  el_after_av_layout_row  el_before_av_section   av-minimum-height av-minimum-height-100  container_wrap fullsize' style=' '   data-av_minimum_height_pc='100'><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h1 style=\"font-weight: 100; text-align: center;\">How can we help you?<\/h1>\n<\/div><\/section>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-34  el_after_av_textblock  avia-builder-el-last ' ><a href='http:\/\/mhichina.com\/contact-form?iframe=true'  class='avia-button   avia-icon_select-no avia-size-large avia-position-center '  style='background-color:#f5f4e0; border-color:#f5f4e0; color:#231f20; ' ><span class='avia_iconbox_title' >Get in touch<\/span><\/a><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_9'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-35  el_after_av_section  el_before_av_masonry_gallery   av-minimum-height av-minimum-height-50  container_wrap fullsize' style='background-color: #f5f4e0;  '   data-av_minimum_height_pc='50'><div class='container' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1405'><div class='entry-content-wrapper clearfix'>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><h1 style=\"font-weight: 100; text-align: center;\">VIEW MORE OF OUR WORK<\/h1>\n<\/div><\/section>\n\n<div id='av-masonry-1' class='av-masonry  noHover av-fixed-size av-no-gap av-hover-overlay- av-masonry-animation-active av-masonry-col-3 av-caption-on-hover av-caption-style-overlay av-masonry-gallery     av-small-hide av-mini-hide ' style='background-color:#f5f4e0; ' ><div class='av-masonry-container isotope av-js-disabled ' ><div class='av-masonry-entry isotope-item av-masonry-item-no-image '><\/div><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/stars-of-china-global-finance-conference\/\"  aria-label=\"image Stars of China\"  id='av-masonry-1-item-4107' data-av-masonry-item='4107' class='av-masonry-entry isotope-item post-4107 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Stars of China\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/stars-of-china-705x470.jpg);\" title=\"Stars of China\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Stars of China<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >Global Finance Conference<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/sanya-tourism-board\/\"  aria-label=\"image Sanya Tourism Board\"  id='av-masonry-1-item-4105' data-av-masonry-item='4105' class='av-masonry-entry isotope-item post-4105 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Sanya Tourism Board\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/sanya-705x470.jpg);\" title=\"Sanya Tourism Board\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Sanya Tourism Board<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >BBC Broadcast Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/qingdao-tourism-board\/\"  aria-label=\"image Qingdao Tourism Board\"  id='av-masonry-1-item-4103' data-av-masonry-item='4103' class='av-masonry-entry isotope-item post-4103 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Qingdao Tourism Board\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/qingdao-705x470.jpg);\" title=\"Qingdao Tourism Board\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Qingdao Tourism Board<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >BBC Broadcast Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/kempinski-beijing-advertising-campaign\/\"  aria-label=\"image Kempinski Beijing Lufthansa Centre\"  id='av-masonry-1-item-4100' data-av-masonry-item='4100' class='av-masonry-entry isotope-item post-4100 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Kempinski Beijing Lufthansa Centre\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/kempinski-bj-705x470.jpg);\" title=\"Kempinski Beijing Lufthansa Centre\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Kempinski Beijing Lufthansa Centre<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >DestinAsian Print Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/icbc-advertising-campaign\/\"  aria-label=\"image ICBC\"  id='av-masonry-1-item-4098' data-av-masonry-item='4098' class='av-masonry-entry isotope-item post-4098 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"ICBC\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/icbc-705x470.jpg);\" title=\"ICBC\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >ICBC<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >Global Finance Print Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/hyatt-regency-beijing-wangjing-advertising-campaign\/\"  aria-label=\"image Hyatt Regency Beijing\"  id='av-masonry-1-item-4096' data-av-masonry-item='4096' class='av-masonry-entry isotope-item post-4096 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Hyatt Regency Beijing\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hyatt-regency-bj-705x470.jpg);\" title=\"Hyatt Regency Beijing\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Hyatt Regency Beijing<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >DestinAsian Print Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><\/div><\/div>\n<div id='av-masonry-2' class='av-masonry  noHover av-fixed-size av-large-gap av-hover-overlay- av-masonry-animation-active av-masonry-col-3 av-caption-on-hover av-caption-style-overlay av-masonry-gallery     av-desktop-hide av-medium-hide '  ><div class='av-masonry-container isotope av-js-disabled ' ><div class='av-masonry-entry isotope-item av-masonry-item-no-image '><\/div><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/stars-of-china-global-finance-conference\/\"  aria-label=\"image Stars of China\"  id='av-masonry-2-item-4107' data-av-masonry-item='4107' class='av-masonry-entry isotope-item post-4107 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Stars of China\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/stars-of-china-705x470.jpg);\" title=\"Stars of China\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Stars of China<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >Global Finance Conference<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/sanya-tourism-board\/\"  aria-label=\"image Sanya Tourism Board\"  id='av-masonry-2-item-4105' data-av-masonry-item='4105' class='av-masonry-entry isotope-item post-4105 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Sanya Tourism Board\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/sanya-705x470.jpg);\" title=\"Sanya Tourism Board\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Sanya Tourism Board<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >BBC Broadcast Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/qingdao-tourism-board\/\"  aria-label=\"image Qingdao Tourism Board\"  id='av-masonry-2-item-4103' data-av-masonry-item='4103' class='av-masonry-entry isotope-item post-4103 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Qingdao Tourism Board\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/qingdao-705x470.jpg);\" title=\"Qingdao Tourism Board\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Qingdao Tourism Board<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >BBC Broadcast Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/kempinski-beijing-advertising-campaign\/\"  aria-label=\"image Kempinski Beijing Lufthansa Centre\"  id='av-masonry-2-item-4100' data-av-masonry-item='4100' class='av-masonry-entry isotope-item post-4100 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Kempinski Beijing Lufthansa Centre\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/kempinski-bj-705x470.jpg);\" title=\"Kempinski Beijing Lufthansa Centre\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Kempinski Beijing Lufthansa Centre<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >DestinAsian Print Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/icbc-advertising-campaign\/\"  aria-label=\"image ICBC\"  id='av-masonry-2-item-4098' data-av-masonry-item='4098' class='av-masonry-entry isotope-item post-4098 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"ICBC\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/icbc-705x470.jpg);\" title=\"ICBC\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >ICBC<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >Global Finance Print Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><a href=\"http:\/\/mhichina.com\/en\/portfolio-item\/hyatt-regency-beijing-wangjing-advertising-campaign\/\"  aria-label=\"image Hyatt Regency Beijing\"  id='av-masonry-2-item-4096' data-av-masonry-item='4096' class='av-masonry-entry isotope-item post-4096 attachment type-attachment status-inherit hentry  av-masonry-item-with-image' title=\"Hyatt Regency Beijing\" alt=\"\"   itemprop=\"thumbnailUrl\" ><div class='av-inner-masonry-sizer'><\/div><figure class='av-inner-masonry main_color'><div class=\"av-masonry-outerimage-container\"><div class=\"av-masonry-image-container\" style=\"background-image: url(http:\/\/mhichina.com\/wp-content\/uploads\/2018\/12\/hyatt-regency-bj-705x470.jpg);\" title=\"Hyatt Regency Beijing\" ><\/div><\/div><figcaption class='av-inner-masonry-content site-background'><div class='av-inner-masonry-content-pos'><div class='av-inner-masonry-content-pos-content'><div class='avia-arrow'><\/div><h3 class='av-masonry-entry-title entry-title '  itemprop=\"headline\" >Hyatt Regency Beijing<\/h3><div class='av-masonry-entry-content entry-content'  itemprop=\"text\" >DestinAsian Print Campaign<\/div><\/div><\/div><\/figcaption><\/figure><\/a><!--end av-masonry entry--><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":4061,"comment_status":"open","ping_status":"closed","template":"","tags":[],"portfolio_entries":[6,10],"_links":{"self":[{"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/portfolio\/1405\/"}],"collection":[{"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/portfolio\/"}],"about":[{"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/types\/portfolio\/"}],"replies":[{"embeddable":true,"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/comments\/?post=1405"}],"version-history":[{"count":8,"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/portfolio\/1405\/revisions\/"}],"predecessor-version":[{"id":5359,"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/portfolio\/1405\/revisions\/5359\/"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/media\/4061\/"}],"wp:attachment":[{"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/media\/?parent=1405"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/tags\/?post=1405"},{"taxonomy":"portfolio_entries","embeddable":true,"href":"http:\/\/mhichina.com\/en\/wp-json\/wp\/v2\/portfolio_entries\/?post=1405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}