BEIJING

TOURISM PROMOTION ROADSHOW

BEIJING

TOURISM PROMOTION ROADSHOW

The Beijing Municipal Commission for Tourism Development sought to develop closer ties with destinations in Europe, and worked with us to arrange an international roadshow in the British Isles.

We arranged events in London, Manchester and Dublin to showcase the best of what Beijing has to offer as a tourism destination.

Each event was well attended by directors and executives at leading tourism institutions.

Furthermore, the events gained nationwide exposure in a range of B2B and B2C travel media.

We arranged events in London, Manchester and Dublin to showcase the best of what Beijing has to offer as a tourism destination.

Each event was well attended by directors and executives at leading tourism institutions.

Furthermore, the events gained nationwide exposure in a range of B2B and B2C travel media.

As part of the events, the Beijing delegation met face-to-face with leading institutions including British Airways, the Association of British Travel Agents and Visit Britain.

RESULTS

The bespoke supplement and advertising campaign reached over 90% of UK travel agents and tour operators – a total of 55,000 travel salespeople.

The events were well attended by over 200 pre-screened guests, and all were travel professionals or media personalities.

Relationships were established with executives, opinion leaders and decision makers in one of the world’s biggest outbound tourism markets, which helped to boost visitor numbers and increase ties between the travel trade in the UK and Beijing.

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14 Dongzhimen Nan Lu
Dongcheng District, Beijing
China 100027

Email: info@mhichina.com
Phone: +86 (0) 10 6551-5663
Fax: +86 (0) 10 6551-0663 ext. 8004

BEIJING

TOURISM PROMOTION ROADSHOW

BEIJING

TOURISM PROMOTION ROADSHOW

The Beijing Municipal Commission for Tourism Development sought to develop closer ties with destinations in Europe, and worked with us to arrange an international roadshow in the British Isles.

The Beijing Municipal Commission for Tourism Development sought to develop closer ties with destinations in Europe, and worked with us to arrange an international roadshow in the British Isles.

We arranged events in London, Manchester and Dublin to showcase the best of what Beijing has to offer as a tourism destination.

Each event was well attended by directors and executives at leading tourism institutions.

Furthermore, the events gained nationwide exposure in a range of B2B and B2C travel media.

We arranged events in London, Manchester and Dublin to showcase the best of what Beijing has to offer as a tourism destination.

Each event was well attended by directors and executives at leading tourism institutions.

Furthermore, the events gained nationwide exposure in a range of B2B and B2C travel media.

As part of the events, the Beijing delegation met face-to-face with leading institutions including British Airways, the Association of British Travel Agents and Visit Britain.

As part of the events, the Beijing delegation met face-to-face with leading institutions including British Airways, the Association of British Travel Agents and Visit Britain.

RESULTS

The bespoke supplement and advertising campaign reached over 90% of UK travel agents and tour operators – a total of 55,000 travel salespeople.

The events were well attended by over 200 pre-screened guests, and all were travel professionals or media personalities.

Relationships were established with executives, opinion leaders and decision makers in one of the world’s biggest outbound tourism markets, which helped to boost visitor numbers and increase ties between the travel trade in the UK and Beijing.

How can we help you?

VIEW MORE OF OUR WORK

ICBC

Hainan Airlines

Bank of China

Hyatt Regency Beijing

Shanghai Tourism Board

Tianjin EDA

ICBC

Hainan Airlines

Bank of China

Hyatt Regency Beijing

Shanghai Tourism Board

Tianjin EDA

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